diff --git a/README.md b/README.md
index 2eda254..952046c 100644
--- a/README.md
+++ b/README.md
@@ -3,8 +3,8 @@
 # Laravel Shop
 
 [![Tests](https://github.com/blax-software/laravel-shop/actions/workflows/tests.yml/badge.svg)](https://github.com/blax-software/laravel-shop/actions/workflows/tests.yml)
-[![Tests Count](https://img.shields.io/badge/tests-1400%20passing-success?style=flat-square)](#testing)
-[![Assertions](https://img.shields.io/badge/assertions-3755-blue?style=flat-square)](#testing)
+[![Tests Count](https://img.shields.io/badge/tests-1404%20passing-success?style=flat-square)](#testing)
+[![Assertions](https://img.shields.io/badge/assertions-3759-blue?style=flat-square)](#testing)
 [![Latest Version](https://img.shields.io/packagist/v/blax-software/laravel-shop.svg?style=flat-square)](https://packagist.org/packages/blax-software/laravel-shop)
 [![License](https://img.shields.io/packagist/l/blax-software/laravel-shop.svg?style=flat-square)](https://packagist.org/packages/blax-software/laravel-shop)
 [![PHP Version](https://img.shields.io/packagist/php-v/blax-software/laravel-shop.svg?style=flat-square)](https://packagist.org/packages/blax-software/laravel-shop)
@@ -192,7 +192,7 @@ booking, Stripe sync and the event surface — so host applications can lean
 on the behaviour with confidence.
 
 ```
-Tests: 1400, Assertions: 3755
+Tests: 1404, Assertions: 3759
 ```
 
 CI runs the full suite on every push (see the badge above). To run it
diff --git a/docs/03-purchasing.md b/docs/03-purchasing.md
index d35e5a5..aee8371 100644
--- a/docs/03-purchasing.md
+++ b/docs/03-purchasing.md
@@ -734,3 +734,39 @@ Route::get('/orders/{order}', function (Order $order) {
     return view('orders.show', compact('order'));
 });
 ```
+
+## Fulfillment via events
+
+A purchase becoming **COMPLETED** is the moment to grant access, send a
+receipt, provision a licence, etc. The package exposes that as a first-class,
+model-agnostic event so host apps don't have to couple to the `ProductAction`
+table or to a specific purchasable model:
+
+```php
+use Blax\Shop\Events\PurchaseCompleted;
+
+class GrantAccessOnPurchase
+{
+    public function handle(PurchaseCompleted $event): void
+    {
+        $purchase = $event->purchase;        // Blax\Shop\Models\ProductPurchase
+        $item     = $purchase->purchasable;  // the Product / ProductPrice / host model sold
+
+        // grant roles, unlock content, email a licence key, …
+    }
+}
+```
+
+`PurchaseCompleted` fires:
+
+- when a purchase row is **created already COMPLETED** (e.g. a paid checkout),
+- when an existing purchase **transitions into COMPLETED** (`PENDING → COMPLETED`),
+
+and **not** on later, unrelated saves of an already-completed purchase. For the
+broader stream of new rows regardless of status, listen to `PurchaseCreated`
+instead.
+
+In addition, any `ProductAction` configured on the product with the
+`purchased` event still runs automatically on completion — the product is
+resolved via `config('shop.models.product')` / `...product_price`, so apps
+overriding those models are covered too.
diff --git a/src/Events/PurchaseCompleted.php b/src/Events/PurchaseCompleted.php
new file mode 100644
index 0000000..49c34f4
--- /dev/null
+++ b/src/Events/PurchaseCompleted.php
@@ -0,0 +1,33 @@
+<?php
+
+declare(strict_types=1);
+
+namespace Blax\Shop\Events;
+
+use Blax\Shop\Models\ProductPurchase;
+use Illuminate\Foundation\Events\Dispatchable;
+use Illuminate\Queue\SerializesModels;
+
+/**
+ * Dispatched the moment a {@see ProductPurchase} becomes COMPLETED — both when
+ * a row is created already-completed and when an existing row transitions into
+ * COMPLETED (it does NOT re-fire on later, unrelated saves of an
+ * already-completed purchase).
+ *
+ * This is the package-agnostic fulfillment seam: host applications listen here
+ * to grant access, send receipts, provision licences, etc., without coupling
+ * to the package's own {@see \Blax\Shop\Models\ProductAction} table or to a
+ * specific purchasable model. The purchase carries everything needed to fan
+ * out — `purchasable` (the product/price/host model that was sold), `price_id`,
+ * `quantity`, `cart_id`, and `meta`.
+ *
+ * Contrast with {@see PurchaseCreated}, which fires for every new purchase row
+ * regardless of status (including CART/PENDING); listen to PurchaseCompleted
+ * when you only care about paid/fulfillable purchases.
+ */
+class PurchaseCompleted
+{
+    use Dispatchable, SerializesModels;
+
+    public function __construct(public ProductPurchase $purchase) {}
+}
diff --git a/src/Models/ProductPurchase.php b/src/Models/ProductPurchase.php
index a7add48..070e4dc 100644
--- a/src/Models/ProductPurchase.php
+++ b/src/Models/ProductPurchase.php
@@ -185,36 +185,76 @@ class ProductPurchase extends Model
     protected static function booted()
     {
         static::created(function ($productPurchase) {
-            $product = ($productPurchase->purchasable instanceof Product)
-                ? $productPurchase->purchasable
-                : null;
-
-            $product ??= ($productPurchase->purchasable instanceof ProductPrice)
-                ? $productPurchase->purchasable?->product
-                : $product;
-
-            if ($productPurchase->status === PurchaseStatus::COMPLETED && $product) {
-                $product->callActions('purchased', $productPurchase);
+            if ($productPurchase->status !== PurchaseStatus::COMPLETED) {
+                return;
             }
+
+            static::runCompletedFulfillment($productPurchase);
+
+            // Package-agnostic fulfillment seam: a row created already-completed
+            // is a completion. Host apps listen here to grant access etc.
+            \Blax\Shop\Events\PurchaseCompleted::dispatch($productPurchase);
         });
 
         // updated purchase from unpaid to paid
         static::updated(function ($productPurchase) {
-            $product = ($productPurchase->purchasable instanceof Product)
-                ? $productPurchase->purchasable
-                : null;
+            if ($productPurchase->status !== PurchaseStatus::COMPLETED) {
+                return;
+            }
 
-            $product ??= ($productPurchase->purchasable instanceof ProductPrice)
-                ? $productPurchase->purchasable?->product
-                : $product;
+            static::runCompletedFulfillment($productPurchase);
 
-
-            if ($productPurchase->status === PurchaseStatus::COMPLETED && $product) {
-                $product->callActions('purchased', $productPurchase);
+            // Only announce the transition into COMPLETED once — not on every
+            // later save of an already-completed purchase (e.g. a meta touch).
+            if ($productPurchase->wasChanged('status')) {
+                \Blax\Shop\Events\PurchaseCompleted::dispatch($productPurchase);
             }
         });
     }
 
+    /**
+     * Run the built-in {@see ProductAction} fulfillment for a completed
+     * purchase. Resolves the actionable product via the configured product /
+     * price model (so host apps overriding `shop.models.*` are covered) and
+     * only invokes `callActions()` when the resolved product actually exposes
+     * it — host purchasables that opt out of the action table still complete
+     * cleanly and rely on the {@see \Blax\Shop\Events\PurchaseCompleted} event.
+     */
+    protected static function runCompletedFulfillment(self $productPurchase): void
+    {
+        $product = static::resolveActionableProduct($productPurchase);
+
+        if ($product && method_exists($product, 'callActions')) {
+            $product->callActions('purchased', $productPurchase);
+        }
+    }
+
+    /**
+     * Resolve the product whose ProductActions should run for this purchase.
+     * Accepts the configured product model (default {@see Product}) directly,
+     * or a {@see ProductPrice} (configured or base) whose parent product is
+     * used. Returns null for any other / missing purchasable.
+     */
+    protected static function resolveActionableProduct(self $productPurchase)
+    {
+        $purchasable = $productPurchase->purchasable;
+        if (! $purchasable) {
+            return null;
+        }
+
+        $productModel = config('shop.models.product', Product::class);
+        if ($purchasable instanceof Product || $purchasable instanceof $productModel) {
+            return $purchasable;
+        }
+
+        $priceModel = config('shop.models.product_price', ProductPrice::class);
+        if ($purchasable instanceof ProductPrice || $purchasable instanceof $priceModel) {
+            return $purchasable->product ?? null;
+        }
+
+        return null;
+    }
+
     /**
      * Run-log of every {@see ProductAction} fired against the underlying
      * product for this purchase (welcome email, fulfilment webhook, etc.).
diff --git a/tests/Feature/EventsWiredUpTest.php b/tests/Feature/EventsWiredUpTest.php
index e84ec71..3a57ac0 100644
--- a/tests/Feature/EventsWiredUpTest.php
+++ b/tests/Feature/EventsWiredUpTest.php
@@ -9,7 +9,9 @@ use Blax\Shop\Events\OrderCreated;
 use Blax\Shop\Events\ProductDeleted;
 use Blax\Shop\Events\ProductPublished;
 use Blax\Shop\Events\ProductUnpublished;
+use Blax\Shop\Events\PurchaseCompleted;
 use Blax\Shop\Events\PurchaseCreated;
+use Blax\Shop\Enums\PurchaseStatus;
 use Blax\Shop\Events\StockBecameLow;
 use Blax\Shop\Events\StockClaimed;
 use Blax\Shop\Events\StockClaimExpired;
@@ -268,4 +270,100 @@ class EventsWiredUpTest extends TestCase
 
         Event::assertDispatched(PurchaseCreated::class, fn (PurchaseCreated $e) => $e->purchase->is($purchase));
     }
+
+    // ─── PurchaseCompleted (fulfillment seam) ─────────────────────────────
+
+    #[Test]
+    public function creating_a_completed_purchase_dispatches_purchase_completed(): void
+    {
+        $product = $this->newProduct();
+        $product->increaseStock(1);
+
+        Event::fake([PurchaseCompleted::class]);
+
+        $purchase = ProductPurchase::create([
+            'purchasable_id' => $product->id,
+            'purchasable_type' => Product::class,
+            'purchaser_id' => 'user-x',
+            'purchaser_type' => 'App\\Models\\User',
+            'quantity' => 1,
+            'amount' => 0,
+            'amount_paid' => 0,
+            'status' => PurchaseStatus::COMPLETED,
+        ]);
+
+        Event::assertDispatched(PurchaseCompleted::class, fn (PurchaseCompleted $e) => $e->purchase->is($purchase));
+    }
+
+    #[Test]
+    public function pending_purchase_does_not_dispatch_purchase_completed(): void
+    {
+        $product = $this->newProduct();
+        $product->increaseStock(1);
+
+        Event::fake([PurchaseCompleted::class]);
+
+        ProductPurchase::create([
+            'purchasable_id' => $product->id,
+            'purchasable_type' => Product::class,
+            'purchaser_id' => 'user-x',
+            'purchaser_type' => 'App\\Models\\User',
+            'quantity' => 1,
+            'amount' => 0,
+            'amount_paid' => 0,
+            'status' => PurchaseStatus::PENDING,
+        ]);
+
+        Event::assertNotDispatched(PurchaseCompleted::class);
+    }
+
+    #[Test]
+    public function transitioning_a_purchase_to_completed_dispatches_purchase_completed(): void
+    {
+        $product = $this->newProduct();
+        $product->increaseStock(1);
+
+        $purchase = ProductPurchase::create([
+            'purchasable_id' => $product->id,
+            'purchasable_type' => Product::class,
+            'purchaser_id' => 'user-x',
+            'purchaser_type' => 'App\\Models\\User',
+            'quantity' => 1,
+            'amount' => 0,
+            'amount_paid' => 0,
+            'status' => PurchaseStatus::PENDING,
+        ]);
+
+        Event::fake([PurchaseCompleted::class]);
+
+        $purchase->update(['status' => PurchaseStatus::COMPLETED]);
+
+        Event::assertDispatched(PurchaseCompleted::class, fn (PurchaseCompleted $e) => $e->purchase->is($purchase));
+    }
+
+    #[Test]
+    public function re_saving_an_already_completed_purchase_does_not_redispatch(): void
+    {
+        $product = $this->newProduct();
+        $product->increaseStock(1);
+
+        $purchase = ProductPurchase::create([
+            'purchasable_id' => $product->id,
+            'purchasable_type' => Product::class,
+            'purchaser_id' => 'user-x',
+            'purchaser_type' => 'App\\Models\\User',
+            'quantity' => 1,
+            'amount' => 0,
+            'amount_paid' => 0,
+            'status' => PurchaseStatus::COMPLETED,
+        ]);
+
+        // Now fake, and touch an unrelated column — status didn't change, so
+        // the completion event must not fire again.
+        Event::fake([PurchaseCompleted::class]);
+
+        $purchase->update(['meta' => ['note' => 'touched']]);
+
+        Event::assertNotDispatched(PurchaseCompleted::class);
+    }
 }